Build Your Business with a Powerful GBH Corporate Sponsorship

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Six Reasons to Sponsor GBH

1. Increase your visibility before a large audience

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Each month GBH serves:

Source: TV: Nielsen Local NSI Live + 7, Reach + Frequency Report May 2021 (WGBH, WGBX, WORLD), M–Su 3a–3a, P2+ | Radio: TAPSCAN Jun 2021 (WGBH FM + WCRB FM), P6+ | Streaming: Stream Guys/SG Reports, Aug 2021 Average | Digital: Google Analytics Jun–Aug 2021 Average (wgbh.org + classicalwcrb.org) | PRX Average Monthly Downloads Jan–Jul 2021 (downloads); PRX Average Monthly Unique Listeners Jan–Jul 2021 (listeners) | Print: Explore GBH Circulation Jun 2020–May 2021 (recipients); 89.7 WGBH/99.5 WCRB Member Survey: Fielded Feb 10–Feb 21, 2020 (impressions)

Listeners trust GBH, PBS, and NPR more than commercial media

Source: Radio: GBH 89.7 Audience Survey, Fielded: 6/14/21 – 7/21/21 | TV : GBH 2 Audience Survey, Fielded: 6/17/21 – 7/21/21

Compared to the average Boston adult 18+:


Source: TV: Scarborough Doublebase 2/19–2/21, A18+, M–Su 4a–2a | Radio: Scarborough Doublebase 2/19–2/21, A18+, M–F 6a–7p Cume | Digital: Scarborough Doublebase 2/19–2/21, A18+, visited in last 30 days | Explore: Scarborough Doublebase 2/19–2/21, A18+, contributed $35+ to public radio or TV in last 12 months

Compared to commercial media, the GBH audience is more likely to respond to a sponsor's message.

Public media users respond to GBH, NPR, and PBS sponsors

Source: Radio: GBH 89.7 Audience Survey, Fielded: 6/14/21 – 7/21/21 | TV : GBH 2 Audience Survey, Fielded: 6/17/21 – 7/21/21

With far fewer minutes than commercial broadcast, GBH
sponsor spots stand out.

Source: Radio: 89.7 WGBH Morning Edition, 6/2/20, 9a–10a; Media Monitors, WEEI-FM, 11/16/20, 10a-11a, local and national buys | TV: Frontline 5/20/20; Media Monitors, CBS/60 Minutes, 11/15/20, 7:35p-8:35p, local and national buys

Connecting communities from the Cape to Greater Boston to the Berkshires.

GBH Radio and Television Coverage Map

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Photo Credits: RADIO: 89.7 GBH – Margery Eagan and Jim Braude: ©GBH | 99.5 WCRB – Boston Symphony Orchestra: ©Michael Lutch | TELEVISION: Science & Nature – NOVA: Courtesy of Vector Space Systems | History & Documentaries – American Experience: Library of Congress | Drama & Performance – Masterpiece: Courtesy of Mammouth Screen | Children’s Programming – Curious George: ® & © 2014 Universal Studios and/or HMH. All Rights Reserved | News and Public Affairs – Courtesy of Andrew Geraci / District 7 Media| Lifestyle – Simply Ming: ©Emily Stern | ADDITIONAL PLATFORMS: GBH EXPLORE: Courtesy of Patricia Alvarado Nunez/GBH | All other photos: Courtesy of ©WGBH Educational Foundation