WGBH Educational Foundation (“GBH”)

LCS Web Privacy Policy

(As of March 14, 2022)

Welcome, and thank you for visiting https://sponsorship.wgbh.org/ which is part of wgbh.org and its associated sub-domains (collectively the “Site” or “Website”). As an extension and in support of our public media mission, we want your visit to be informative. We know you don't want the information you provide us shared indiscriminately. The privacy policy set forth here (“Privacy Policy”) explains what information Local Corporate Sponsorship, others at GBH, and our third-party vendors acting on our behalf to help deliver the services and operate and analyze use of the Site (collectively “we”) collect, what we do with the information, and what controls you have over the information collected. Please read it carefully, and if you have any questions or concerns, please contact us.

This Privacy Policy refers solely to sponsorship.wgbh.org/, wgbh.org, and their associated sub-domains such as, but not limited to, sponsorship.wgbh.org/television, sponsorship.wgbh.org/radio, sponsorship.wgbh.org/digital, and sponsorship.wgbh.org/additional-platforms.


Third-Party Services, Content, and External Links

Please note that this Privacy Policy does not refer to or cover the privacy policies or terms of use of:

  1. third-party services, such as LinkedIn, ZoomInfo, and Google that you may be using to log into this Site or share information about your use of this Site, or about LCS or GBH;
  2. entities, such as PBS and NPR, whose links may appear on our sites; or
  3. entities whose content may appear on our Site (such as an embedded video player) or accessed by leaving our Site by clicking on a link. In either of these instances, the third party is in control of the content and its site. When you watch this third-party content through our Site or navigate to the third party’s site, you are subject to those third parties’ privacy policies and terms of use, including their collection and use of your information. Please consult those sites to learn more about their policies.

  1. What Information We Collect About You

  2. We collect two types of information from you: (a) Personally identifiable information, includes personal information (such as your name, e-mail address, telephone number, and/or other identifying information) you voluntarily supply upon request when you register for our website, complete a survey, or provide your e-mail address; and (b) Non-personally identifiable information, for example IP Addresses and cookies, which includes tracking information collected as you navigate through our site. Uses of this information are discussed in Section 2 below.

    1. Personally Identifiable Information
    2. We will not collect personally identifiable information from you, other than what you supply to us on a voluntary basis upon request.

      E-Mail and E-mail Newsletters:

      On occasion, we may collect personal information from users in connection with optional email and e-mail newsletters. We will indicate which information is required and which is optional. Such information will be used as indicated at the time of collection.

      Marketing and Promotional Communications:

      On occasion, we may collect personal information from users in connection with optional marketing and promotional communications from GBH, PBS, or a public broadcasting station. We will indicate which information is required and which is optional. Such information will be used as indicated at the time of collection.

      Third Party Advertising:

      We use third-party advertising companies to serve ads when users visit our Site. These companies may use information (not including name, address, email address or telephone number) about visitors to the Site in order to provide advertisements about goods and services of interest to such visitors. These third parties may place their own cookies and other technologies in their ads which can collect information about your online activities on other sites in order to, among other things, perform analytics and serve you more relevant advertising on third-party sites. Some of these third parties participate in programs allowing you and others to opt out of targeted advertising. If you would like more information about this these programs and opt out possibilities, visit www.operative.com/privacy-policy/, the Network Advertising Initiative and the Digital Advertising Alliance.

    3. Non-Personally Identifiable Information
    4. In addition to information that you provide to us, we (again, this is GBH and third-party vendors) may also collect and store certain non-personally identifiable information automatically when you use the Site. This information helps us improve the experience you and other visitors have with the Site. Among the types of information we may collect are –

      Contact information, such as name or e-mail address;

      Geolocation information;

      Other demographic information, such as city, state, and zip code;

      Communications preferences;

      Search queries;

      Comments and other information posted through interactive online features;

      and Correspondence you send to us.

      We also may collect certain information automatically when you use the Services, such as:

      Your Internet Protocol (IP) address, browser type, operating system, and reference site domain, as well as related information such as the date on which you visit the Site. This information does not identify you personally and is only used in the aggregate;

      Sites you visited before and after visiting the Site, and pages you view and links you click on within the Site. This may include information about you from third-party sources. For example, we may receive information about you from third-party social media services when you choose to interact or connect with them through the Site.

      Standard server log information.

      As is common practice among web sites, we use “cookies,” web beacons, and other technologies. In general, cookies—the informational files that your web browser places on your computer when you visit a website—are used on this Site to track and analyze how you and other visitors use our Site. We use these cookies and other technologies in order to improve the Site, to identify the source of visitors and what pages you use while on our site, to offer visitors interactive and/or personalized features that would not be possible without the cookies, to recall specific information to save visitors time when they return to the Site, to provide our sponsors targeted sponsorship opportunities, to provide visitors customized sponsorship messages or list of customized videos of interest, and to identify usage and statistical trends. By looking at this traffic we can better understand our community, which allows us to improve our Site and to provide you with an optimal experience and better service. Our sponsorship service vendors, which serve sponsorship messages onto our site, and third-party vendors that measure and analyze the use of the Site for us, may also use their own cookies and technologies. At no time does the cookie reveal your name, address, or e-mail address (even if you have entered these in specific areas of the Site). The Site pages cannot extract any personally identifying information about you from what we receive via a cookie and your browser.

      You can set your browser preferences to refuse cookies or to alert you when cookies are being sent. However, some parts of the Site will not function properly if you do so.

  3. How We May Use Information Gathered on the Site

  4. Neither GBH, nor our third-party vendors acting on our behalf to help deliver the services and operate the Site, will willfully disclose any personally identifiable information about our online users to any non-affiliated third party without first receiving your permission, unless required by law.

    In terms of our own use of information, we may use your personally identifiable information for the activities described in the previous sections, for the activities described when you submitted the information, or for internal and marketing promotional purposes as further described in this policy.

    As mentioned, in certain cases, we contract with other companies to provide services on our behalf. These service providers maintain customer databases with e-mail addresses of Site visitors who have provided them to us by registering at our site, signing up for a newsletter or email, or e-mailing us questions about the service. We (which includes our service providers) will use these addresses to respond to the general purposes for which we collected the information, to provide services and to operate the Site, including to respond to inquiries about sponsorship opportunities; to process e-mail distribution; for list processing and analysis; for promotions management; to send information about GBH’s programs and services; or to correspond about a purchase or product offers. Our service providers have access to your personally identifiable information as necessary to provide certain services on our behalf. They are required to maintain the privacy of all such information in their possession or control and can only use the information on our behalf for the purpose that we have contracted them, for example sending you a newsletter. They are not authorized to use your information for any other purpose.

    If at any time you would like to check or update our record of your information, please let us know by emailing localcorporatesponsorship@wgbh.org.

    We will not sell, exchange, or lend e-mail addresses to any non-affiliated third party, without your permission. However, we or our service providers may release personally identifiable information if we believe in good faith that the law or legal process requires it, we have received a valid administrative request from a law enforcement agency, or such release is necessary to protect anyone’s rights, property, or safety.

    We reserve the right to send you e-mail relating to your account status. This includes order confirmations, renewal/expiration notices, notices of credit-card problems, other transactional e-mails and notifications about major changes to our Site and/or to our Privacy Policy. If you have registered for online discussions or other services, you may receive e-mail specific to your participation in those activities.

    GBH, with the assistance from time to time of its third-party service vendors, uses non-identifying aggregate information to analyze use of and better design the Site and to share with third parties in aggregate form only as appropriate. For example, we may tell a third party that a certain number of users accessed a particular video on our Site. However, we will not disclose any information that could be used to identify those users.

  5. Information Security

  6. GBH has in place what we believe to be appropriate physical, electronic, and managerial procedures to safeguard and secure the information we collect online. You should, however, keep in mind that no Internet or e-mail transmission is ever fully secure or error free. Because most e-mail is not encrypted, you should take special care in deciding what information you send to us via e-mail.

  7. Children’s Guidelines

  8. The sponsorship.wgbh.org site is meant only for GBH’s current and prospective sponsors (and we thank you for your interest!). It is not directed toward or intended for children of any age. GBH.org is a general audience site and does not knowingly collect or store personally identifiable information about children under the age of 13.

    Any portions of our Site that are directed to children under the age of 13 (e.g., the kids section under the Kids and Family section) comply with COPPA (Children’s Online Privacy Protection Act) standards, which are in addition to wgbh.org policies. For complete guidelines on children’s information collection, please visit the GBH KIDS PRIVACY POLICY which is linked to the kids section of the Site.

  9. Corrections to Personal Data; Opting Out

  10. Please email us at localcorporatesponsorship@wgbh.org to a) correct or update any personal information in the GBH database that you state is erroneous, b) opt-out of future communications from GBH, or c) request GBH to make reasonable efforts to remove your personal information from the GBH online database, thereby canceling your profile, newsletter registration and other GBH registrations. This will not necessarily remove previous public comments and other User Materials submitted for public display on the Site. You should understand that it may be impossible to delete personal information entirely because of backups and records of deletions.

  11. California Residents

  12. Residents of the State of California may request a list of all third parties to whom we have disclosed certain information during the preceding year for the third parties' direct marketing purposes. If you are a California resident and want such a list, please send an e-mail to localcorporatesponsorship@wgbh.org. For all requests, you must put the statement "Your California Privacy Rights" in the subject matter of your request and include the name of the website or online service with respect to which you are requesting the information, as well as your name, company name, street address, city, state, and zip code.

  13. Acceptance of This Privacy Policy

  14. By using this Site, you signify your agreement to the terms and conditions of this Privacy Policy. If you do not agree to these terms and conditions, please do not use this Site. We reserve the right, at our sole discretion, to change, modify, add, or remove portions of this policy at any time. Please check this page periodically for any changes. Your continued use of this Site following the posting of any changes to these terms shall mean that you have accepted those changes. If you have any questions or concerns, please email us at localcorporatesponsorship@wgbh.org.

  15. Changes to This Privacy Policy

  16. Whenever this Privacy Policy for our Site changes, we will post the changes to the Site, and such changes will be effective immediately upon posting. If you do not agree to the changes, please do not continue to use the Site. Under certain circumstances, we may also elect to notify you of changes or updates to our Privacy Policy by additional means, such as posting a notice on the front page of our Site or sending you an e-mail if we have your e-mail address.

  17. Terms of Use

  18. Please also make sure to read GBH.org’s Terms of Use to understand the additional terms and conditions which apply to your use of our Site.

Photo Credits: RADIO: 89.7 GBH – Margery Eagan and Jim Braude: ©GBH | 99.5 WCRB – Boston Symphony Orchestra: ©Michael Lutch | TELEVISION: Science & Nature – NOVA: Courtesy of Vector Space Systems | History & Documentaries – American Experience: Library of Congress | Drama & Performance – Masterpiece: Courtesy of Mammouth Screen | Children’s Programming – Curious George: ® & © 2014 Universal Studios and/or HMH. All Rights Reserved | News and Public Affairs – Courtesy of Andrew Geraci / District 7 Media| Lifestyle – Simply Ming: ©Emily Stern | ADDITIONAL PLATFORMS: GBH EXPLORE: Courtesy of Patricia Alvarado Nunez/GBH | All other photos: Courtesy of ©WGBH Educational Foundation