April 2025

You may have seen the news about recent proposals to reduce funding for public media. While these attempts, if successful, will impact GBH, we remain steadfast in our mission. We will not stop working to produce programs that foster understanding and community. We will not stop reporting on the stories that matter to our readers, listeners, and viewers.

Do well by doing good. Sponsoring GBH is one way you can help protect your public media. And it makes good business sense. Keep reading to see why.

Looking ahead to a bright future,

Karlis Collins
Director of Marketing, LCS

Don’t Miss This

Public media gives you and your community access to essential educational, local, and cultural programming; trustworthy, in-depth news; and emergency and community-based services. GBH is one of the largest producers of PBS programming, including FRONTLINE, NOVA and MASTERPIECE, and makes it available to public media stations across the country.

When your business sponsors GBH, you are helping us fulfill our mission to enrich people’s lives through storytelling and sharing information. But sponsoring GBH makes business sense too.

Happy persons

The GBH Audience ♥ Corporate Sponsors

GBH listeners, viewers, and streamers:

  • Feel more positive about companies that sponsor GBH
  • Would consider buying a product or service from a company because they sponsor GBH
  • Prefer to purchase from GBH sponsors over companies on commercial broadcast

GBH is committed to delivering stories that matter to our audience whenever and wherever they are. Put your brand in front of this loyal audience and join us in making a difference. Contact us today at  lcs@wgbh.org or reply to this email to get started.

TELL ME MORE

Download fact sheets for more info on the opportunities listed above
MEDIA KIT
GBH OVERVIEW

What’s going on out there?

Too much this month. Let’s take a break. 😉

What’s going on at GBH?

How federal funding in public media works

The public media system is a labyrinth. Edgar B. Herwick III, Host of GBH News’ Curiosity Desk and The Culture Show explains it all in this video:

Poster how public media funding works

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Put your company’s inclusion policies into action with GBH News Rooted (YouTube, TV, and radio)

Rooted (formerly Basic Black) centers communities of color through a timely discussion of current events, elevating underrepresented voices, and highlighting joy in the Black experience. The program premieres on YouTube and encores on GBH 2. Coming soon to GBH 89.7.

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Reach eco-conscious consumers with Walking with Dinosaurs (TV & streaming)

Premiere event! Each episode tells the dramatic story of an individual dinosaur whose remains are currently being unearthed by world-leading dinosaur hunters. 6-part series, June 16-18 on GBH 2 (primetime).

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Throughout the day, listeners are treated to practical gardening advice, trivia, and last-minute weekend activity recommendations. Align your brand with these fun segments.

TELL ME MORE

Download fact sheets for more info on the opportunities listed above GBH NEWS ROOTED SCIENCE & NATURE CBR 99.5

Why is this newsletter called the Halo?

Our audience trusts us and, in turn, our sponsors. That’s the halo effect and it’s unique to public media. Sponsor GBH to align your brand with the nation’s flagship public media organization.

GBH offers sponsorship packages that can include audio, video, digital and events.

GBH Radio: GBH 89.7 | CRB Classical 99.5 | CAI

GBH TV: GBH 2 | GBH 44 | PBS KIDS